Category: Digital Marketing

Yes, of course scientific approaches are desirable and essential (like: “There is no practice without theory”), however their disadvantage is that they cannot define ‘Suggestions’ for most of the different entrepreneurs running this ‘business world’; this applies especially to SMEs, which represent more than 90% of companies worldwide. The main reason is that the conditions…

Are you trying to expand your brand awareness? Do you have a new product to present to your fans? Are your promo nights still running the old-fashioned way? I think you will find that mobile text marketing will have an immediate and direct impact on your marketing efforts. By contacting a local bar and scheduling…

It is always a sensible decision for businesses to take advantage of a free and open source content management system (CMS). By doing so, the cost of web development is greatly reduced and the company has great flexibility. Furthermore, the framework also allows for ease of editing and redistribution for developers. Using WordPress provides all…

What is SEO? SEO is the active practice of promoting a website by improving internal and external aspects to increase the traffic the site receives from search engines. It focuses on website promotion by improving the volume and quality of traffic to a website from search engines through natural (organic) search results for specific keywords….

With the growth of Twitter in recent years, it’s increasingly difficult to stay on your followers’ timeline long enough for them to notice your tweets. With over 500 million users sending over 400 million tweets per day, it can feel like your messages are a needle in a haystack. How can you get more visibility…

4 mobile marketing trends for 2017 to watch:- According to the Mobile Advertising Forecasts study published by Zenith, 75% of global Internet use in 2017 will be through mobile phones. The internet will go mobile and the traditional layout you have (one screen, one computer, one keyboard) will become obsolete. The proportion of mobile devices…

What is a climax in music? A climax is essentially the most intense and emotional part of a sentence. It is not necessarily the highest or strongest tone, but it is the most emphatic in the cycle of a running phrase or musical section. There is always a beginning, a climax and an end. The…

Most experts believe that Facebook is only for connecting with people and not for making money. But when you’ve built a strong connection with your audience, you’ll want to use that connection to make some sales. Those people will be willing to buy through your links and recommendations since they believe in you. Here are…

It’s not news that video is at the forefront of marketing these days. From creating videos for your website to hosting Facebook Live sessions, this marketing tool has transformed from a good option to a must-have if you want to effectively engage with your audience and build a loyal following that will be more willing….

Telephone advertising is a method of advertising through mobile phones. This type of advertising happens immediately when your customers get your promotional information right away. Unlike other forms of advertising, SMS text messages are reviewed and responded to only a few times, and this is what makes them effective. In addition to being one of…